Harmon Board - Las Vegas

The video board on S. Las Vegas Blvd. & E. Harmon Ave. In Las Vegas, NV is the world's second largest digital board. This video board measures at 60' tall by 306' wide and is located in the center of the Las Vegas strip.

Objective:
Create and produce animated environmental graphics using tour/residency artwork to promote current & upcoming Las Vegas shows. 15 second spots were bought weekly to help drive ticket sales.
Company Created For:
Live Nation Entertainment
Where’s it used?:
These animated graphics were displayed on the Las Vegas Strip in a high foot traffic area near the casino/resorts Planet Hollywood, The Cosmopolitan and The Aria.
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